Rush Limbaugh Streaming

680/The Fan swapping Chuck & Chernoff with Buck & Kincade

The change is expected to happen next week.

David Dickey , who runs the Fan, said he did not base this move on ratings though he has considered it for several months. (He does not subscribe to Arbitron.)

“We’re not doing this because we’re the Titanic,” Dickey said. “We’re doing this because we’re kicking butt right now and want to continue to kick butt and pick up some momentum.”

He thinks the quicker-paced Chuck and Chernoff show will work even better in the afternoons. “We feel the tempo and texture of the John and Buck show looking forward to the next 10 years is better suited for the middle of the day,” he said. “People toward the end of the day want to let their hair down. They want to laugh a little.” And to him, Chuck and Chernoff serves that purpose better.

Moving Buck and Kincade to mid-days is not a step down, Dickey said. Given current research, he said, it’s clear there are just as many people who listen from noon to 3 as 3 to 7 p.m. thanks to smartphones, at-work streaming and traffic patterns.  Other big personalities do just fine from noon to 3, notably Rush Limbaugh .

Buck & Kincade’s ratings have slipped a bit over the past two years relatively speaking to direct rival 790/The Zone’s 3 to 7 p.m. combo of 2 Live Stews and Pollack & Bell.  The Zone’ s strongest daypart is 3 to 7 p.m. and the David Pollack/Mike Bell combo has certainly improved in the ratings over the past two years. For the Fan, its strongest time slot has been mid-days, including Chuck & Chernoff.

So effectively, the Fan is  taking its most popular team (Chuck and Chernoff) and putting it in a more prominent afternoon position against the Zone’s strongest time slot.

Chuck Oliver and Matt Chernoff are both former talk-show hosts at the Zone, both discovered by Zone management. The pair left the Zone separately in the 2007-08 period and reunited on the Fan in late 2008.

The tradeoff: they will both have to give up their TV gigs on CSS Sports Nite.

The Fan is also adding more Dawgs coverage starting next week, including a half-hour Dawgs Roundtable Monday, Wednesday and Friday at 9:30 a.m. Mark Richt’s press conference every Tuesday will air live in the fall.

Rush Limbaugh Announces 'Two If By Tea' Iced Tea – Food ...

Listen Rush Limbaugh! Getting into the beverage business requires more than a high profile celebrity political commentator’s name.

News For Two If By Tea

Let’s see, to make ready to drink icedtea we need water, good tea leaves, mix in some sugar, maybe some fruit flavors, conservative political ingredients… what? Well, not so far from the truth.

That’s right, Rush Limbaugh, the well known talk radio host has venture into the food and beverage market with a line of ready to drink (RTD) icedteas, wryly named Two If By Tea. It i emulating the Newmans Own producst, a brand utlizingcause-related marketing or simplye cause marketing.

Two If By Tea ready to drink iced tea represents traditional American values of capitalism and the pursuit of excellence. Each bottle is designed to rise above the sameness and mediocrity that threatens our great nation. Just grab a 12-pack and join the fight to preserve the America we know and love. It’s worth it!”